A URL into a mailbox is not your landing page.

Answer A URL into a mailbox is not your landing page. RFC 5092 describes the IMAP URL scheme. A link that points at a stored message is not the offer URL on a solo ad. The document is RFC 5092, titled IMAP URL Scheme. That is a fact about mail software or about an old specification. It is not a solo ad price, a rank, or proof that a stranger opted in.

Cream stationery and a teal accent on a dark navy desk — A stored message is not the offer.

The note that started this: RFC 5092, IMAP URL Scheme, RFC 5092.

A rented send is one letter to someone else's list. The useful link in that letter is the offer the reader is supposed to request. An IMAP URL is a different kind of link. It points at a stored message. The reader who follows it is being aimed at a mailbox, not at your page. If you approve that link as the offer, you have approved the wrong destination.

Before the money moves, open the link yourself from a received copy. When you use solo ads for affiliate marketing, the affiliate page has to be the page the click requests. A stored message is not that page. The affiliate offer never sees a reader who stopped inside a mailbox. You still have to name the list, the sending domain, and the refund line on the order. Put the offer link on that order in words.

What does RFC 5092 describe?

RFC 5092 describes the IMAP URL scheme. A link that points at a stored message is not the offer URL on a solo ad. The document is titled IMAP URL Scheme.

On the buyer side, sort links by where they go. The offer link asks for your page. The document is about a link that points at a stored message. You are buying the offer, inside a letter, sent to a list. If the link points at stored mail, the creative is not ready. Do not pay for a landing page the link does not open.

On the seller side, do not place a mailbox link where the offer link belongs. If you need to refer to a stored message for your own work, that reference stays in your tools. The reader of a solo gets the offer URL you and the buyer agreed. Buyers get hurt when a click dies inside a mailbox and the report still looks like interest. The specification describes a scheme. It does not choose your offer, and it does not excuse a swap.

The offer link is not a link into a mailbox.
A stored message is not called the landing page.
The click the buyer wants is a request for the offer.
The list, the sending domain, and the refund line are on the order.

Is a URL into a mailbox your landing page?

No. A URL into a mailbox is not your landing page. A link that points at a stored message opens stored mail. It does not open the offer page you meant the reader to reach.

Your landing page is the place the offer is made after the letter. A stored message is mail that already exists in a box. They can both be reached by a link, and that similarity is how the mix-up happens. Similarity is not identity. Ask where the link lands from outside the seller's preview. If it lands on stored mail, stop. The received copy is the test. The scheme is not the test.

Sellers get hurt when they treat every link as the same kind of click. A request for the offer and a pointer at a stored message are different acts. Reporting them as one act sells a confusion. If you cannot say which link is the offer URL, you are not ready to take the money. The document only describes a link into mail.

What does the buyer still have to name?

A buyer still has to name the list, the sending domain, and the refund line on the order. A mailbox link is not a solo ad price, a rank, or proof that a stranger opted in.

The list is who receives the one letter. The sending domain is the name on it. The refund line should say what happens if the link in the letter is not the offer URL you approved. A mailbox link names none of those, and it is not proof anyone opted in. Write the destination into the order. Leave it out and the scheme becomes a story instead of a mistake you can point at.

Click the approved link once more before you pay. It should open your offer, not a stored message. Use buy solo ads for a letter that goes to a list and then to your page. The document stays a fact about mail software. A URL into a mailbox is not your landing page, and it is not a rank.